Books, brochures, packaging and some other bits and bobs
Take the world’s best rum, a sci-fi obsessed Master Rummelier distiller and free rein to rebrand a range of premium spirits and Many Worlds is where you end up. A name inspired by quantum theory, bottle back-label stories that are each a snapshot of much bigger, mysterious narrative and a stunningly quirky visual world created by Tim McAllister. We named, wrote and designed this beautifully bonkers brand, egged on by Tasmania’s stellar Bennett agency and navigated by our sector-bending genius clients, Tarrant Derksen and Clara Ho.
The Wilderly is a development of 250 or so luxury apartments set in a lush private garden and surrounded by Elephant Park, central London’s latest large green space. It’s a new way to experience living in the city - just moments from its true heart, yet in a beautiful, park-side location. Selected brochure pages.
Belfast Stories is a complex project rooted in a simple idea. By gathering the individual stories of the people who have lived in or visited Belfast, it hopes to capture its unique spirit. The focus for it will be in a converted, iconic city centre building that used to be a bank. I wrote the tone of voice for Belfast Stories and messaging for the City Council’s consultation document, some of which is shown here.
Photographer and adventurer Richard Bennett is an Australian icon. Famous for his Sydney-Hobart yacht race images, he is also acclaimed for capturing the authentic beauty of the Australian landscape, wilderness trekking and mountain climbing. He’s also a bloody good bloke.
Niall McKenna is one of the UK’s leading chefs and restauranteurs. What’s it all about? is his first cookbook and takes readers on a 20-year journey through the menus of his five Belfast restaurants. Selected intro pages, ghostwritten in Niall’s unmistakable vernacular.
Banyan Group is one of the world’s leading operators of resorts, residences and spas. Aurelia Dubai Residences embodies their signature blend of romance, travel and wellbeing. Selected brochure pages.
The Firs is a collection of just 16 individually designed family homes in a charming woodland glade near Holywood, County Down. Selected brochure pages.
Mobility Futures is an analysis and insight-based study by Kantar, the world’s leading research organisation. Spanning 31 of the world’s most populous cities and over 20,000 individual participants, it is the definitive source of insight for those planning the future of urban transport infrastructure.
The International Telecommunications Union (ITU) is a specialist agency within the United Nations. It promotes the shared global use of the radio spectrum, facilitates international cooperation in assigning satellite orbits and works to improve telecommunication infrastructure in the developing world. Each year it hosts an annual conference, ITU World, where international leaders and commercial organisations discuss and debate the future of global communication. I worked on four consecutive ITU World’s, writing copy for event branding, delegate invitations and the conference brochure. The work shown here was for ITU World 2014.
Nomadic designs and builds luxury, adventure-ready watches in Belfast. Each model draws inspiration from historic Irish feats of endeavour, reflected in the watch names and origin stories. These spreads are taken from a book celebrating the brand’s first three years.
